We can't get enough of them. Minerals are the fundamental ingredients that make every bareMinerals® product effective and unique-and every specialized mineral blend delivers one-of-a-kind beauty benefits. The vital sun-protecting power of our Foundation? Minerals. The vibrant, glistening pigments in our Eyecolors? Minerals. The cell-renewing power of our Skincare? You guessed it: minerals. Minerals are at the heart of everything we do-and you'll love what they can do for you.